Keller Williams real estate agent Ramon Sanchez, who closed 44 deals in 2017 and sold 43 homes the year before, remembers when it was much easier to double his annual sales. In 1991, his first year as a full-time Realtor, he sold one house after juggling multiple part-time jobs. The next year, he sold two. Ramon was an average, frustrated…
Like many successful Realtors, Dan Feuser’s career path has taken some unexpected turns. Fresh out of college, he worked as an aircraft mechanic at United Airlines for 14 years and then started his own aircraft salvage business that became the sixth largest in the nation. With fuel prices skyrocketing and his clients having less discretionary income, Feuser auctioned off his…
Keller Williams agent Ron Ferrara, who sells real estate in the Queens, NY area, remembers when he had a little too much “home” in his home office. Just starting out as a Realtor, following nine unsatisfying years working in the investment banking world, Ferrara downsized in every way he could. He moved back in with his parents and used his…
Real Estate prospecting time is precious, and if you don’t zealously protect that time, there’s no shortage of people who want to take it away from you. That’s why Keller Williams Realtor Jason Morris developed the habit of not looking at his phone or email every morning, when he has a standing appointment with his Mojo Dialer. He sets his…
Brevard County boasts some of Florida’s most scenic coastlines. (Courtesy of WeKnowBrevardHomes.com) By Bob Montgomery Like many top-notch real estate agents, Florida’s Brad Kuhns can rattle off his real estate prospecting statistics as quickly as a baseball fan who’s memorized their favorite player’s batting average or ERA. But there’s one number that stands above the rest: 100%. That’s how many…
Four years ago, Realtor Colton Lindsay started recording himself while prospecting and posted the videos to YouTube, thinking sellers would be clambering to see him in action. “And the reality is, sellers don’t give a crap,” Lindsay says laughing. “They just don’t care. But what it did was it created this following of Realtors I now have.” Proving he truly…
Business history is filled with products that were invented for one purpose and wind up solving problems in a second unexpected area. Listerine mouthwash, for example, was originally envisioned as an antiseptic treatment for cuts and scratches. Coca-Cola was meant to treat headaches and anxiety. And believe it or not, the colorful children’s modeling clay, Play-Doh, was intended to be…
Ten years ago, finishing up his service with the U.S. Marines and marrying his longtime girlfriend, Brian Kurtz was searching for the next phase of his career. He tried selling furniture, selling used cars and got his real estate license to partake in the “wicked stressful” practice of flipping houses in Metro Detroit. Feeling like he had no direction, he…
If South Florida real estate agent Lee Rosa sounds overly dramatic about his Real Estate Dialer, you’ll have to forgive him. He still vividly recalls the clumsy days of dialing prospects by hand.
“You know that scene in ‘Pulp Fiction’ where they open the suitcase and there’s a shining bright light? Well, Mojo spoke to me. Everything came together at that moment,” recalls Rosa, of RGT Real Estate Services, a Keller Williams affiliate serving Broward, Dade and Palm Beach counties. “When I first started, I used to have two phone lines with two headsets and I’d cross names off my list with different color highlighters in each hand.”
Overcoming Call Reluctance As strange as it sounds, when Georgia real estate agent Allen Smith first tried prospecting, he refused to pick up the phone. “I’ve never met a stranger face to face,” says Allen, who joined the Keller Williams West Cobb office (suburban Atlanta) last November. “I’ll strike up a conversation with anyone. Most of my leads came from…
Like every successful real estate agent, Seth Jenson faces a cloning problem. He can’t be everywhere at once. And he can’t do everything at once. And every precious minute spent on essential administrative tasks is another minute he’s not doing what he does best: Selling. Instead of hiring a full-time assistant, Seth took a novel approach and hired five of…
