Keller Williams agent Ron Ferrara, who sells real estate in the Queens, NY area, remembers when he had a little too much “home” in his home office. Just starting out as a Realtor, following nine unsatisfying years working in the investment banking world, Ferrara downsized in every way he could. He moved back in with his parents and used his…
Nobody likes rejection, especially call rejection. That “no,” particularly an aggressive one, feels… well… we believe the technical term is, icky. Your stomach knots up, your mouth goes dry, brain goes dark. It makes you kind of want the next call to be to your mom just to reaffirm that someone likes you. Fear not, you are very likely likable…
What are you afraid of? Everybody’s scared of something. The fear of heights is called Acrophobia. Fear of spiders is called Arachnophobia. The irrational fear of the number 13 is called Triskaidekaphobia. And fear of getting the phone slammed in your face is called “Call Reluctance.” Web designer John Petrowski, owner of The Website Shoppe, has logged countless thousands of…
Brockton, Massachusetts calls itself the “City of Champions” because it was the home of boxing greats Rocky Marciano and Marvin Hagler. It’s also the turf of Keller Williams real estate agent Deric Lipski, a Mojo user and salesman who describes his prospecting calls with the hyperbolic language of a ring announcer. Consider the title of his most recent YouTube video,…
